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Benefits of Conversions API:
- Increase ad performance
- Improve measurement capabilities
- Gain access to new privacy-focused innovations and controls
Join upcoming webinars with Meta Blueprint trainers
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Feb 18 - 12:30 AM - EST
Optimize Meta Conversions API - Feb 18 | APAC | English | LS_Signals_2
Ashwini Bissa -
Feb 20 - 12:00 AM - EST
Stronger performance with Meta Conversions API - FEB 20 | APAC | English
Arilyn Hay -
Feb 20 - 2:00 PM - EST
Stronger performance with Meta Conversions API - Feb 20 l NORAM l English
Diana Muzquiz -
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Feb 25 - 5:00 AM - EST
Stronger performance with Meta Conversions API - February 25 | EMEA | Turkish
Omer Ozsever -
Mar 3 - 5:30 AM - EST
Configure and troubleshoot Meta Conversions API Gateway - March 3 | EMEA | Italian
Stefano Arco -
Mar 5 - 8:00 AM - EST
Configure and troubleshoot Meta Conversions API Gateway - March 5 | EMEA | English
Lina Poka -
Mar 6 - 12:00 AM - EST
Stronger performance with Meta Conversions API - Mar 6 | APAC | English
Arilyn Hay -
Mar 7 - 12:00 AM - EST
Configure and troubleshoot Meta Conversions API Gateway - Mar 7 | APAC | English
Ashwini Bissa -
Mar 18 - 11:00 AM - EST
Stronger performance with Meta Conversions API - Mar 18 l NORAM l English
Martha Pena -
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Optimize Meta Conversions API
Learn how to optimize the Meta Conversions API and help improve ad performance by applying best practices to maximize event coverage, increase event effectiveness, deduplicate events and maintain data freshness.
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Use app events to target, optimize and measure
Learn how you can use app events to improve your ads targeting, optimization and measurement.
*Based on 28 global A/B experiments of direct, partner or Conversions API Gateway integrations between May to August 2022.